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Intro Offer: Email Nurture Series

$199.00

We’ll help you build email nurture campaigns that finally get you the intro offer conversion results you’ve been hoping for. Done properly, email can be one of the most effective strategies in your marketing efforts, but that doesn’t mean it doesn’t take work to make your system a profitable one.

Generally, the first step in any successful email nurture campaign series is indoctrination.

SKU: TT-IO-MKTG-ENS Categories: ,

If you're anything like the average Pilates studio owner you have a very long to do list, not enough hours in the day to accomplish what needs to get done.

  • You know that e-mail marketing is important.
  • Your MINDBODY reports tell you that your intro offer to client conversion percentages are not good enough.
  • You don't have time to figure out how to do this piece right.

That's why we created this e-mail nurture series intro offer. In 2 full hour sessions we will meet with you and your team to learn everything we need to know about your offers, and your business to craft the perfect e-mail nurture series to convert more of your intro offer buyers into repeat clients. 

Email Automation To Convert More of Your Intro Offer Clients

We’ll help you build an email nurture campaign that finally get you the intro offer conversion results you've been hoping for. Done properly, email can be one of the most effective strategies in your marketing efforts, but that doesn’t mean it doesn’t take work to make your system a profitable one.

Generally, the first step in any successful email nurture campaign series is indoctrination.

So what exactly is indoctrination in an email series? 

It’s to welcome new clients and to give them some direction. They need to know what they are going to learn from their intro experience, get a sense of  your studio’s brand and be prepared for where to go and what they will do once their intro period is completed. In under a weeks time, we’ll have you ready to begin measuring a difference in intro offer conversions.

Don't worry because the PBP team is here to help you every step of the way, from the setup, to the execution and how to measure results.

Here's What You'll Get

Mark or Laurie will be your lead consultant. On the first consulting sessions with you, we will learn 2 very important pieces of information. 

  1. Using a customer-centric thought process we will craft an automated email follow-up campaign for your intro offer that engages the clients during their intro period.
  2. It will be crafted specifically to build rapport and prepare them to be ready to buy what is the next step for them as a client of your studio.
  3. We will setup the proper triggers within Mindbody so that intro offer clients are automatically added to the campaign with no extra staff effort.
  4. We will setup reports that will give you at a glance data on your intro offer conversions so that you can test and measure which intro offers produce the highest percentage of conversion and the most revenue for your studio.


The Team

  • You will be in good hands with the Pilates Business Pros Team!
    We use the Ultimate 2.0 MINDBODY and branded mobile app for our studio and Ultimate 2.0 MINDBODY for PBP.
  • Mark and Laurie have completed Level I and Level II Certifications for both managing and running MINDBODY software.
  • Mark is currently completing the 2020 MINDBODY Business Certification course.
  • Mark has owned the marketing agency Attract More Clients in Springfield Massachusetts, for nearly 20 years,
  • Laurie and Katrina have owned and operated The Pilates Studio in Hadley Massachusetts since 2010.
  • We have all been partners in Pilates business pros since January of 2019.
The Pilates Business Pros, Mark Firehammer, Laurie Johnson, Katrina Hawley

100% Satisfaction Guarantee

Part of our mission and values is win-win or no deal, which means that if after our first session of this or any introductory offer, you don't think that the Pilates Business Pros team and services are a good match for you and your studio, we will give you your money back in full. 


Testimonials

You’ll be in good hands with Pilates Business Pros

Mark, Katrina and Laurie were recommended to me as the folks that could help get my website up and running and assist with marketing. If there were ever a dream team of 3 perfect people to form a group to help other Pilates studios be successful, these are the 3. Katrina, a senior educator with Polestar Pilates, is also a studio owner with a dance background. Laurie, Katrina’s business partner has mastered studio management, organization, and the marketing of Pilates with amazingly creative campaigns to bring more clients and keep them coming back. While Mark, brings to the table a mastery of marketing and Internet technology across the board along with the real knack for teaching. He has an uncanny ability to break down the complexities of marketing into simple to understand terms and concepts that truly show the value of marketing for your business. You’ll be in good hands with Pilates Business Pros.

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Cindy Kneiser
Pilates Studio Owner

They empowered me to open, manage and grow my pilates business

The dynamic team of Mark Firehammer, Katrina Hawley and Laurie Johnson were essential in the development of my Pilates business, from my teacher training, all the way through to my marketing and website. I knew absolutely nothing about how to start the process. The team was timely, responsive and informative. They empowered me to open, manage and grow my pilates business.

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Arice Staeb
Pilates Studio Owner

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